Tag Archives: Seventh Wave Books

Time Again

Time again for the Author’s Help Line. Yes, this Saturday at 11 o’clock a.m. Central Time, rain or shine, we are holding again the Author’s Help Line. It is a free conference call for any level of author to call in and pick our brains. (What little is left of them!) Any question big or small. Or if you are trying to get published and would like to pitch to us, come join us. We are always on the look out for new authors. If this is your first time pitching or even talking to us, don’t worry, we don’t bite. Besides it’s a phone call and we can’t reach you.

So join us. Here are the numbers to reach the conference call:
409-7seven7-nine thousand or if that won’t let you in, call
916-2 zero 9-4534
The access pin # is 2184987

Come join us for an hour of questions and answers. No questions is stupid, just unanswered.

Angela Abderhalden
Acquiring Editor, Seventh Wave Books, LLC
Author, Mel Addison Mystery Series
http://www.seventhwavebooks.com
seventhwavebooks@gmail.com

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Pitching (and I’m not talking a ball)

In my last blog I mentioned pitching to an editor/publisher. I also mentioned it during the Author’s Help Line. So here is a short take on pitching. I say short because there are books and whole conference sessions devoted to this. But this should at least wet your whistle on the topic.

Pitching is when you meet up with an editor/publisher and ‘pitch’ your book to them. In other words, you are telling them about your book. Here’s what a pitch is not… It is not giving them detailed, chapter by chapter action and twists. It is not detailing what lead you to write the manuscript. It is not rambling on about a minor or even major plot arc or character.

Your pitch should be short. Think of riding in an elevator and you find out that the person riding with you is an editor/publisher. He/she asks you what you book is about. You have just enough time for say two floors worth of summary. That is a pitch. For instance, here is the pitch for my next book coming out.

General fiction. It is a coming of age story set in WWII. When a German soldier finds his American cousin on the battlefield, what will happen?

What’s the old saying… leave them wanting more? I included the category since I wasn’t sure if we (the fictional editor/agent and I) had discussed genre. Does more happen in the story? Absolutely! But you have to boil the story down to one or two things. Some times it’s also called a tag line. Tag line? Think a movie poster. The most famous that I can think of is the movie Jaws. The original Jaws movie tag line was “Don’t go in the water”.

Now of course you want a range of pitches. If you can get our manuscript down to a one line, less than 25 words, a tag line… excellent. But getting it down to one or two sentences is usually short enough. Now you also need a longer pitch maybe a short, emphasis on short, paragraph. Then you want to develop a slightly longer pitch of maybe a couple of paragraphs.

And practice, practice, practice! You want this to be so second nature that you could do it in your sleep. Because when that time comes, it may be at the most unexpected time. Be a boy scout. Always be prepared. And if you are going to a writing conference where you know there will be editors/agents/publishers, you need to be gold on your pitch.

Now when you get into that situation when you gave your one/two line pitch and the editor/agent is intrigued and asks for more… Jackpot! Congratulations you are more than half way there!

Now is the time to give more details… but do not bore them with too many. If you see their eyes glaze over, you’ve lost them. Don’t get caught up in the minutia. Keep the story to the main character and main plot… oh and yes, you must tell them the ending.

Lastly, let your enthusiasm for your story show through when you pitch. Remember the editor/agent/publisher is not just publishing your manuscript, they are entering into a business deal with you! They have to see that you are excited by your own book and love your own book. Make them catch onto your excitement.

If you’re at this stage and want to learn more about pitching… go to your local library or visit your local bookstore and pick up one of the many books on the topic. They will go into so must more detail than I have space for here.

Stay tuned.

Angela Abderhalden
Acquiring Editor, Seventh Wave Books, LLC
Author of the Mel Addison Mystery Series
http://www.seventhwavebooks.com
seventhwavebooks@gmail.com

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Question?

Do you have a burning question about writing but were afraid to ask or didn’t know anyone to ask? This Saturday, the fourth Saturday of every month, Seventh Wave Books sponsors the Author Help Line for this very reason. We are there to answer any of your questions about writing , publishing, and the answer to life itself. Yeah, the last one we’re a little shaky on.

Free. All you need to do is to email me at seventhwavebooks@gmail.com and I’ll send you the phone number to the conference call and the access pin to get join us. Again it’s free. How many truly free things are there left in the world?

Ask any question. There are no dumb questions. Seriously. And if you are looking for a publisher, join us and pitch to us over the phone. You never know what will happen. We are needing new authors and love working with first time ones. Ask Guy Gertsch and soon to be published Alicia Sheehy, both first time authors. We love first time authors.

And just to round out this blog… From the Business Insider via Publisher’s Weekly… Some interesting facts about Amazon.com you might not know….
1. Amazon.com was almost called Cadabra as in Abracadabra.
2. The name was chosen for two reasons… one the suggest scale- Earth’s biggest bookstore and back then websites were listed alphabetically.
3. Amazon’s warehouses have more square footage than 700 Madison Square Gardens and could hold more water than 10,000 Olympic pools.
4. The first book sold by Amazon.com was Fluid Concepts & Creative Analogies: Computer Models of Fundamental Mechanisms of Thought.
5. Amazon’s current logo was designed to depict a smile that goes from A to Z. “This signifies that the company is willing to deliver everything to everyone anywhere in the world.”
6. Amazon.com employees spend two days every two years working at the customer service desk, even the CEO.
7. Last year when Amazon website went down for 49 minutes, the company missed sales of nearly 5.7 million dollars.

Wow. Who knew? Anyway, join us at the Author’s Help Line this coming Saturday, March 30, 2013 at 11:00 am Central Time. All you need to do is email me at the above address and get the number and access pin. Free. Ask your questions. Bring it on.

Stay tuned.

Angela Abderhalden
Acquiring Editor, Seventh Wave Books, LLC
Author of the Mel Addison Mystery Series
http://www.seventhwavebooks.com
seventhwavebooks@gmail.com

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SOAP BOX ALERT! Pricing of books.

Okay today I’m going to step up on my soap box and rant a little. If you don’t want to read a rant, then you should probably skip this blog. What am I going to rant about? The price of e-books from the big publishers and others just really torques me off.

Here is what set me off. I’m currently reading several series of well known authors. As a Kindle lover, I prefer to read these books on my Kindle. Yes, I’ve converted from an ‘I love print books’ to an ‘I really like reading on my Kindle’. But it always bothers me the price that is being charged for the digital reading material.

For example, I started reading from Craig Johnson, the Walt Longmire Mystery Series. The cost of his e-books is $11.99 or more. The paperback, let me repeat that, the PAPERBACK version of the same books retail at $11.20 or more. $11.20! Less then the Kindle version!

Another example. I love Christopher Moore’s books. Love them. I have never laughed harder while reading a book. Seriously, read his stuff, you’ll be wetting your pants. However, I no longer buy them because the Kindle version is $9.99 and up. The print version is $10.19 and up. That’s only a 21 cent difference! Really. Really publisher?!

I haven’t read this one but I decided to find a best seller to see how they were priced. Fifty Shades of Grey by E. L. James. The e-book version sells for $9.99. The print version is $9.57. Forty cents LESS then the Kindle version.

So you are probably wondering why I’m so incensed. I’ll tell you. The publishers are ripping off readers. Okay maybe ripping off is the wrong term. Fleecing would be a better term. Heres the reason.

The cost of print books is pretty high. The average small printer’s cost on a paper version (a 6×9 trade paperback book) is around $5.50. That what it costs to print an average book. The bigger publishers probably get a much better price than that. They still have to pay the author royalties, the distributor (middle man), then there is the percent off that the book seller’s take. Therefore for the medium to small printer in order to even break even the print books have to, HAVE to be priced at $12.99 and up. Again the bigger publishers can cut this price down a bit, but even for them there are still costs associated with the actual printing of a book.

Now the outrage and a secret the big publishers don’t want you to know. The price of a digital e-book is minimal. After converting the manuscript file to digital, using the same cover for the book (already paid for because of the print version), and uploading it to the Amazon website, the cost is substantially less. And there is no overhead! No printing, no shipping, no warehousing the books, no paying for book space at book stores (Yes, that does happen, people!), no middle man (besides Amazon, B&N, etc.)! Yet they are charging as much if not more for the e-book, in this case Kindle version, of the book. They are fleecing the e-book readers of money. Knowingly, even doing it with glee. The publishers are raking it in. In huge piles.

I was outraged when I started in this publishing venture. Why make the reader pay MORE to read it on an e-reader? Why? Because they can, that’s why! When Jason and I started our publishing business, Seventh Wave Books, LLC, we decided to keep the price as low as possible on both fronts. Yes, our print books are priced at $12.99 or more. They have to be for us to be able to pay our authors and still make a small, and I do mean small, profit (we’re talking around $1.00 for us, not the authors). And we pledge to keep our e-books at $4.99 or less. We still make a small profit on them and pay authors well (I do mean good). Yet, we are still keeping the price of books at a reasonable cost. That is the promise we make to you the reader. Give us a try.

In the meantime, I will not buy a Kindle book that is over $4.99. It just doesn’t happen for me. I refuse. I keep a close eye on my favorite authors and when a book is put on sale, $4.99 or less), I buy it. But until then… no way. I’ll keep my extra money, thank you.

Okay, so now that I ranted, I’m stepping down off my soap box. Thank you for listening. Stay tuned.

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